January 2014 – July 2014
Bank of America (Product Management & Strategy)
Senior Strategy Consultant
Strategic lead on full financial and customer analysis of existing product portfolio to identify opportunities to improve P&L performance, including digitisation of the customer journey and increased customer value
Implemented a product and marketing strategy designed to drive long-term customer engagement and usage, within a regulated environment
Led the tender process to source, evaluate and agree a strategic partner to support digital requirements aligned with the target operating model
Led the engagement with senior stakeholders to analyse and agree strategic Board Scorecard targets